ABOUT US

Our Philosophy

Simple. Solid. Sustainable.

The brand came to existence when our founder found herself endlessly searching for a brand that offered the perfect basics. The everyday pieces. Ones that were made with pure materials which wouldn’t fade or wear over time.

Our ethics

Everyday Luxury

Our materials

Earth First

Our Diamonds
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Environment

Natural diamond mining has caused environmental devastation. Irresponsible mining causes severe damage to the land which is being used.

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Origin

The only difference between a lab grown diamond and a natural diamond are their point of origin. Lab grown diamonds are chemically, physically, and visually the exact same as diamonds that are mined from the Earth.

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Ethics

Lab diamonds are ethically sourced. We work with a certified diamond lab in Belgium and know exactly how our diamonds are created from start to finish.

Our Founder

Madie